Every now and then, I’m asked the question: “What kind of person really succeeds in an NLP4Kids franchise?” And to be honest, it’s one of my favourite questions – because the answer is never quite what people expect. The DNA of an NLP4Kids Practitioner Last year, at one[…]

Are you curious about what really goes on in the NLP4Kids training, and how it differs from standard NLP? You’re not alone. This is one of the most common questions I get asked, especially when people are considering the Silver Level training. So today, let me take you[…]

When I first began working in the mental health space, I never imagined I’d be using the word “trend” to describe a crisis. But years ago, something happened that stopped me in my tracks—and changed the way I viewed my work forever. It happened in a quiet part[…]

When you become a licensed NLP4Kids practitioner, your work goes far beyond client sessions and confidence-building strategies. You’re not just changing lives—you’re also running a business. And like any business, that comes with a bit of paperwork, a lot of responsibility, and yes… some legal stuff too. It’s[…]

There’s a popular saying that imitation is the sincerest form of flattery. But when it comes to building a high-impact children’s franchise, imitation can also be the loudest red flag. The Day AI Forgot Who I Was When ChatGPT started gaining momentum, my cousin couldn’t resist having a[…]

Every once in a while, something happens that stays with you forever. It could be heartwarming, hilarious, even a bit rebellious—but it stands out from all the other days because it was different. And those different days? They’re the ones that matter most. The Dog on the Playground[…]

Starting a children’s franchise isn’t just about working with children (although let’s face it—that’s the best bit). It’s also about understanding the lay of the land. And I don’t just mean the schools, or the playgrounds, or even the nearby Costa Coffee (although all of those are important[…]

There’s a theory I’ve been mulling over recently, and I wanted to share it with you. It’s about the rising levels of anxiety in young people. 🧠 Now, a lot of people like to pin this problem on the COVID-19 pandemic. And sure, it didn’t help—but I don’t[…]