When you’re launching a business that supports children’s mental health, you want everything to be perfect. You want to get it right – quickly. But sometimes, in the rush to succeed, new practitioners panic. And when they do, they stop trusting the process. This is a story about[…]

You want to help children feel better, think better, be better – and you’re trained, motivated, and ready to make a difference. But what if the real reason your business isn’t off the ground yet… is because you’re trying to do it all yourself? How We Help You[…]

There’s a parenting trend creeping in that we need to talk about – one that’s shaping how boys think about boundaries, respect, and manhood. More and more, I’m seeing boys in therapy who speak without filter – sexist, racist, offensive “banter” – and what’s shocking isn’t just what[…]

If you’ve been quietly resisting AI in your therapy practice, you’re not alone – and you’re not wrong to be cautious. When it comes to using artificial intelligence in work with children, the stakes are high. But so is the opportunity. The real problem? Most practitioners are basing[…]

You’ve probably already seen them – those new therapy support platforms popping up all over the internet, loudly claiming they use AI to ‘revolutionise’ your business. And you might have wondered if you’re falling behind because you haven’t signed up yet. But here’s the truth: you don’t need[…]

There’s something wonderfully comforting about the idea of working from home. For many NLP4Kids practitioners, it’s an ideal setup – no rent to pay, no commute, and the flexibility to be close to family. But like most things that sound too good to be true, working from home[…]

When I first began approaching schools about mental health support back in 2007, the response wasn’t just lukewarm – it was hostile. One headteacher even rang me, absolutely furious, offended by the mere suggestion that there could be mental health issues in her school. It was a conversation[…]