There’s a popular saying that imitation is the sincerest form of flattery.

But when it comes to building a high-impact children’s franchise, imitation can also be the loudest red flag.

The Day AI Forgot Who I Was

When ChatGPT started gaining momentum, my cousin couldn’t resist having a little fun. He typed in: “Who is Gemma Bailey of NLP4Kids?” and shared the answer with me.

According to AI, I’d been interviewed by Oprah. 😳
(If you’re reading this, Oprah – call me.)

But it didn’t stop there. When the newer DeepSeek model came out, I got curious. I asked who was well-known in the children’s NLP space. A few names came up – none of them mine. But one did belong to someone I trained.

That, my friends, is when your jaw drops and your pride grits its teeth.

📱 “You know you’ve made it when people copy your brand name, your methods – and even your pricing strategy. But that doesn’t mean they’re offering the same quality.”

A TikTok Twist – And Another Déjà Vu

I was scrolling through TikTok recently, and up popped another familiar face – someone who trained with us years ago. She was talking about NLP with children and families and had cheekily borrowed the numerical “4” in her business name.

Clever, really. Familiar branding, similar tone, reduced price tag. I know the playbook – I wrote it.

But here’s the thing. You can copy a concept. You can even copy a brand name. What you can’t copy is quality.

Because in our world – the world of real children’s franchise work – it’s not just about what you teach. It’s how you teach it. The environment. The tools. The integrity of the delivery.

And most importantly – the results.

The NLP4Kids Standard – Why Packaging Matters

I once heard someone say that people don’t just buy a product – they buy how it makes them feel. And it’s true.

Imagine expecting Gucci and getting Primark. That’s the difference between an NLP4Kids session and a poorly put together imitation.

We’ve spent years refining not just our materials and techniques, but also how we present them. Everything – from our webinar series to the parents and professionals membership – is created with care, intention, and real-world usability.

Even the name NLP4Kids was carefully chosen to represent a playful professionalism that strikes the balance between credible and kid-friendly. When others copy it? Sure, it’s flattering. But it also proves just how much they wish they’d thought of it first.

“A children’s franchise isn’t just about tools – it’s about transformation. And transformation doesn’t come from shortcuts.”

The Truth About Being Copied – And Why It’s Not a Threat

The reality is, anyone can put on a workshop and slap a “4” in the title. But a real children’s franchise delivers consistency, professionalism and impact – session after session.

That’s why we continue to grow. That’s why people return to us. And that’s why our reputation, even when AI forgets it for a moment, stands strong.

So when you see someone offering what looks like an NLP4Kids-style experience for a fraction of the price – remember this:

You’re not just buying a product. You’re investing in a proven legacy, an unwavering standard, and the peace of mind that you’re getting the real deal.

Because when it comes to working with children, nothing less will do.

by Gemma Bailey (with the help of Ai)

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